Category SEO

SEO Web Booster
December 17, 2022

The Importance of Competitor Analysis in SEO

 

The importance of carrying out great competitor analysis in SEO should not be underrated. It allows you to do these four things:

  • Understands your market
  • Identifies opportunities and threats
  • Guides your strategy
  • Helps you stay ahead of the competition
Competitor analysis SEO

Competitor analysis SEO

As a business owner, you know the importance of search engine optimization (SEO) in driving traffic to your website and generating leads and sales. But with so many different elements to consider, it can be challenging to know where to focus your efforts. One of the most effective ways to approach SEO is by conducting a competitor analysis. But what exactly is a competitor analysis, and why is it so important?

What is competitor analysis in SEO

A competitor analysis is a process of researching and comparing your business to your competitors in the online market. This involves looking at various factors, such as the keywords they are targeting, the content they are publishing, and the backlinks they have acquired. By conducting a competitor analysis, you can gain a better understanding of your market and how your business fits into it.

One of the key benefits of a competitor analysis is that it allows you to identify opportunities and threats. By looking at what your competitors are doing well, you can identify areas where you can improve your own SEO strategy. For example, if a competitor has a high-ranking website and a strong social media presence, you may want to focus on these areas to increase your own visibility. On the other hand, if a competitor is struggling in a particular area, this could be an opportunity for you to capitalize on.

Why should I carry out competitor analysis?

A competitor analysis also helps to guide your SEO strategy. By understanding what your competitors are doing and how they are doing it, you can make informed decisions about your own approach. For example, if a competitor is ranking highly for a particular keyword, you may want to target that keyword as well. Or, if a competitor has a lot of backlinks from high-quality websites, you may want to focus on link building to improve your own backlink profile.

Finally, a competitor analysis helps you stay ahead of the competition. By constantly monitoring and analyzing your competitors, you can stay up-to-date with the latest trends and techniques in SEO. This can help you stay one step ahead of your competitors and ensure that your business remains competitive in the online market.

In conclusion, a competitor analysis is an essential part of any successful SEO strategy. It helps you understand your market, identify opportunities and threats, guide your strategy, and stay ahead of the competition. If you want your business to succeed online, it’s important to invest in a thorough competitor analysis.

 

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SEO Web Booster
December 17, 2022

Common Mistakes Small Business Owners Make When Using SEO

Mistakes Small Business Owners make using SEO

 

 

  • Ignoring on-page SEO: On-page SEO refers to the elements on your website that you can optimize to improve your search engine rankings. This includes things like title tags, meta descriptions, and header tags. Small business owners often overlook on-page SEO, which can make it harder for search engines to understand what your website is about and rank it accordingly.

 

  • Not using alt tags for images: Images are a great way to break up text and make your website more visually appealing. But if you don’t use alt tags to describe your images, search engines won’t be able to understand what they’re about. This can hurt your search engine rankings and make it harder for people to find your website.

 

  • Not having a mobile-friendly website: More and more people are using their smartphones to browse the web, so it’s important to make sure your website is mobile-friendly. If your website isn’t optimized for mobile, it will be difficult for people to use it on their smartphones, which can hurt your search engine rankings and drive potential customers away.

 

  • Not regularly updating your website: Search engines like fresh, relevant content, so it’s important to regularly update your website with new blog posts, articles, and other types of content. If you don’t regularly update your website, it will be seen as stale and unimportant by search engines, which can hurt your search engine rankings and visibility.

 

In conclusion, there are several common mistakes small business owners make when using SEO. By avoiding these mistakes and focusing on keyword research, on-page SEO, alt tags, mobile-friendliness, and regular updates, you can improve your website’s search engine rankings and drive more traffic to your site.

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SEO Web Booster
May 15, 2022

TABX Acquires fda-web-design.co.uk

TABX Web Solutions, an SEO & web design specialist, is proud to announce that we have acquired the fda-web-design.co.uk domain.

fda-web-design.co.uk was a website that covered a wide range of different subjects including SEO, Web Design, and a range of different web technologies.

They explored trends in Search Engine Optimization, created fantastic web sites for their clients and were experts in up to date web technologies. TABX Web solutions plan to continue doing exactly the same activities for our readers and customers. If you feel your site needs a freshen up, please get in contact to let us know and we will take a look at it for you.

TABX are experts in a wide range of web technologies. We can provide you with a fantastic new, shiny, site whilst at the same time ensuring that your Google rankings are only impacted in a positive way!

TABX is incredibly proud to be growing our brand through the acquisition of the FDA Web site. We will continue our work in exploring the latest trends in SEO and sharing as many techniques, tips and tricks as we can with our readers. We can help you boost your online presence, either through you reading our blog posts and trying them out for yourself, or by letting us help you directly!

If you would like to explore our insights in more detail then please click here to go through to our blog – this is packed full of information regarding how to rank your website higher in Google, the best web design tips on the web and the cutting edge SEO trends.

TABX is excited to have acquired the fda-web-design.co.uk domain and will work relentlessly to ensure that we carry on the sites hard work.

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SEO Web Booster
May 15, 2022

TABX Web Solutions acquires web-design-brasov.com

TABX Web Solutions, an SEO & web design specialist, is proud to announce that we have acquired the Web-Design-Brasov.com domain.

Web-Design-Brasov was a website that covered a wide range of different subjects including SEO, Web Design, and a range of different web technologies.

TABX is incredibly proud to be carrying on web-design-brasov’s work in exploring the latest trends in SEO and sharing as many techniques, tips and tricks as we can with our readers. We will help you boost your online presence.

If you would like to explore our insights in more detail then please click here to go through to our blog – this is packed full of information regarding how to rank your website higher in Google, the best web design tips on the web and the cutting edge SEO trends.

TABX is excited to have acquired the web-design-brasov.com domain and will work relentlessly to ensure that we carry on the sites hard work.

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SEO Web Booster
May 15, 2022

What is the Importance of Suitable Web Design?

Among the several options, that you may come across for website designing needs, your best bet would be to search for a web designing agency that offers quality services at an affordable price. The price of the website agency should help you make the most of the services without burning a significant hole in your pocket. With several options made available online, you should consider the one offering quality results with minimum investment. It would be a boon for you to seek a suitable web design without burning a hole in your pocket.

You may wonder about the need for a suitable web design. It would be pertinent to mention here that a suitable web design would be the one offering a chance to enhance your website traffic without spending a fortune. You should rest assured that SEO is an expensive process. Therefore, you should look for the best website agency that would work for improving your website traffic without burning a hole in your pocket. The web design should complement your business. It should give the visitor a vague idea about the products and services offered by the business. It would help give a heads up to the visitor about the products and services.

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SEO Web Booster
May 15, 2022

What Exactly Is Pay-On-Performance SEO? Here’s A Guide!

Most entrepreneurs and business owners know of stories, where clients have been cheated by SEO companies. Many SEO firms will promise big things about rankings and traffic, only to come up with less-than-satisfactory results. Pay on Performance SEO is exactly what the name suggests – You pay an SEO company, only if you get expected results. This is also called performance-based SEO. Here is a quick overview of Pay-for-Performance SEO.

Understanding Search Engine Optimization

It is important for clients, especially website owners, to realize that Search Engine Optimization, or SEO, is a process. It is not a magic trick that can work overnight. SEO requires time, effort and continuous planning, so that a website ranks on search results for specific keywords and searches. Business owners end up believing SEO companies that promise incredible things, often without strategy. If an SEO expert says – “top spot on Google in a month” – you definitely know they are lying.

Customized SEO – based on performance

With pay-on-performance SEO, the focus is on the website. The client will only pay if the website performs, and that can completely change how online advertising campaigns are managed. Performance SEO strategy ensures that clients get value for the money spent, and it also talks volumes about expertise and experience of the SEO company. Only selected SEO services offer such assurance. Performance-based SEO is a customized process, where a website is evaluated, updated and promoted as per SEO guidelines, and only white-hat SEO techniques are used. Companies will still rely on standard on-page & off-page SEO strategies, but it will be tailored for the website.

Finding the right SEO Company

If you want to reap the advantages of pay-on-performance SEO, the first obvious step is to find a company that specializes in marketing and offers that option. We strongly recommend that you work with a local company, so that you can capture the local and national market, before spending further on paid marketing. In general, pay-on-performance SEO costs a tad more, but that extra is worth paying for, given that results are assured. Most SEO companies have a monthly charge based on work involved, because SEO marketing can take time, at least three months or more, to show real, sustainable results. Hire a company based on expertise rather than price alone.

Invest in pay-on-performance SEO, because it can take your website to the next level of branding, and that too, in an assured way.

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SEO Web Booster
May 15, 2022

SEO Statistics for 2020

When it comes to SEO, it is all about the statistics. The stats are what drives SEO marketing, and makes it work. So, if you are interested in the top SEO statistics for 2020, we have built a breakdown of some of the top statistics from different SEO categories.

General SEO Statistics

Search Engines: About 68 percent of every online experience starts off with a search engine.

Top results: Only 0.78 percent of Google users click on links from the second page of results.

Organic searches: About 53 percent of all traffic to websites comes from organic searches.

Google domination: About 92 percent of all global traffic is rooted from a search on Google search, Images or Maps.

SEO vs. Social Media: SEO content drives 1,000% more traffic to content when compared to organic social media.

Top Ranking Statistics

Organic traffic: 90 percent of pages do not receive any organic search traffic from Google.

Top-ranking pages: The top-ranking page is the one that gets the most search traffic only about 49 percent of the time.

Meta descriptions: About 25 percent of top-ranking pages have no meta descriptions.

Older pages: The average top-10 page is over two years old.

Top SEO backlink statistics

According to Google, backlinks are one of their top ranking factors.

No backlinks: About 66 percent of pages do not have any backlinks.

The more the better: The more backlinks a website has the more organic traffic that it will generate from Google.

Buying a link: On average it costs $362 to buy a link.

Guest posts: The average cost for publishing a paid-for guest posting on your website is about $78.

Reciprocal links: A reciprocal link means that a site links to another website which then links back to the original site. About 74 percent of domains have reciprocal links on their site.

This post was written by David Haskins. David is an SEO Specialist at TABX Web Solutions a SEO company. Kristian has been optimizing websites successfully for over 7 years. He has helped his clients achieve the #1 position on Google in several different industries.

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